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Category Archives: Case Studies

Understanding How to Use Social Media for Your Business

Here’s what you need to know about social media for the upcoming year.

Social media is an ever-changing world. There are constant new updates so that these platforms can stay relevant and interesting to its users. As a business owner, it’s important to utilize all of the tools that these platforms have to offer in order to reach its users and help develop their online presence and make sales.

Unlike other forms …

Site Specific Social Media Tips

Many social media marketing tips can be pretty well generalized to almost any popular social media site. For example, creating original content, mixing organic and paid content, and even using hashtags are all tips that work just as well on LinkedIn as they do on Twitter or Facebook.

This is due in large part to the fact that most major social networking sites try to emulate each other …

social media expert

Social Media Small Business: Women Drive the Social Media Scene

When it comes to marketing, one of the most fundamental concepts is to know your audience. When it comes to online marketing, tools like Google analytics can help you examine closely the demographics of your audience: search history, cookies, geographical location, and lots of other useful information is all available to marketers looking to get an edge on their game.

social media expert

Tips for Small Business Social Media Management

In a matter of a few short years, social media has become one of the biggest and most important mediums for marketing. If you’re feeling left behind, don’t sweat it! The following 10 tips will help you take your social media marketing to the next level.

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