It may sound a bit obvious, but we all know it’s true.. you must focus on the customer rather than just the advertising platform. “Focus on the customer” is a phrase that’s been stated time and time again – but it’s true! Capable of writing glowing reviews, sharing your product or service with personal friends, and creating their own content, customers are able to advertise your product or service better than any paid ad ever could. But what does it mean to “focus on the customer” when it comes to social media marketing in 2022? Enter “Social Proof”
Social Proof is just this: creating consistent content, building up your brand’s online reputation, and having a highly shoppable website. After collecting a handful of raving reviews from customers, you’ll have all of the social proof you need in order to become successful. We can provide guidance to reach those goals.