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Tag Archives: Facebook

Understanding How to Use Social Media for Your Business

Understanding How to Use Social Media for Your Business

Here’s what you need to know about social media for the upcoming year.

Social media is an ever-changing world — there are constant new updates so that these platforms can stay relevant and interesting to  users. As a business owner, it’s important to utilize all of the tools that these platforms have to offer in order to reach users and develop their online presence and make sales in 2018. Unlike other …

All About Facebook Live Video

All About Facebook Live Video

In August of 2015, Facebook made a new feature available to a select few users: live video. In order to ensure adequate broadband space while promoting high-quality productions, this feature, known as Facebook Live, was initially limited to high-profile users. Dwayne the Rock Johnson, Malia Probst, and Alex Roetter were among the first to enjoy the privilege of broadcasting live to their Facebook followings.

Several months later, in April …

Businesses on Facebook Beware: Online Fraud Expected to Spike

Businesses on Facebook Beware: Online Fraud Expected to Spike

As you may already be aware, October 1st marked an important day for businesses across the United States: that was the date that new laws regarding credit card chip technology came into place. Unsure how this relates to online fraud? Read on to find out more about how this change affects you, and what you can do to stay safe!

Creating Content for your Facebook Business Page

Creating Content for your Facebook Business Page

You’ve heard it before and you’ll hear it again–but it’s absolutely true: content is king. In order to garner attention with your social media pages, you’re going to need to offer great content. Here are three helpful tips on content creation and curation:

Facebook Featured Video

Facebook Featured Video

A Social Media Marketing Must

Several months ago, Facebook unveiled a new option that revolutionized the way brands introduce themselves in the online world. This option is called featured video, and allows businesses to embed a video directly onto their timeline, where it is prominently displayed. Unfortunately, many otherwise marketing-savvy businesses have yet to take advantage of this important feature.

The advantages of video

Multiple studies have shown that social media users respond …

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